Mobile Apps in Africa News: #13

MTN launches Songstar Karaoke music app contest in partnership with Don Jazzy


On Friday, September 6th, 2013, leading telecommunications company, MTN launched its Songstar Karoke mobile app in partnership with leading African music producer, Don Jazzy. The app which allows customers on the MTN network select, listen and sing to a karaoke version of any of their favorite songs both locally and internationally is the company’s latest foray into offering value added applications to their customers.

According to the Chief Marketing Officer, MTN, Larry Annetts, “The music app is quite different from any other apps in its category, because it’s interactive, engaging and above all, social.” According to him, “the app contains various songs from different music genres ranging from Nigerian hip-hop, R & B, Afro hip-hop and many others that meet the desires of the current generation of youths, especially the mobile and trendy.” MORE…


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