Mobile Apps in Africa News: #25

Can mobile apps unlock better client interaction?

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The explosion of mobile apps has created an exciting new avenue for companies to inform, engage and sell to their consumers. The era of bulk SMS is over, and in its place is something more fun, more user-friendly and more customisable than anyone could have imagined just a few short years ago.

Over the years, many of our clients asked us for a cheaper and more reliable bulk SMS communication platform. As we saw this need grow, we started looking at customer service from a different angle. We thought, why try to improve an outdated service? Why not reinvent bulk SMS communication altogether?

So we turned to mobile app technology, and invented Notafy, the ultimate messaging service to connect companies and customers in a way that SMS never could, says Iain Ravenhill, Sales Executive at Notafy. MORE…

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